TRADE SHOW MODERATOR & HOST FRANZISKA ZIMMERMANN

For brands that want to stand out!

At trade shows and trade fairs, first impressions matter – and they should leave a lasting one.

I am Franziska Zimmermann, a trade show moderator and host with 20 years of stage experience, strong business expertise and a clear understanding of audiences, communication and brand impact.

What sets me apart? I combine confident stage presence with real sales expertise and a background of more than 15 years in the corporate world.

As a former Head of Business Development at a leading management consultancy, I know how to present complex products, innovations and services in a clear, credible and engaging way – live, hybrid or digital.

Whether product presentations, interviews & panels, live shows or international press conferences – I turn your trade show appearance into a true audience magnet. And I moderate fluently in both German and English.

YOUR TRADE FAIR MODERATOR FOR LIVE EXPERIENCES

WHAT SETS ME APART AS A TRADE SHOW MODERATOR

20 years of stage & on-camera experience

15 years of corporate & sales expertise

Combining presence, strategy & authenticity

Fluent in German & English

Social media support for greater event visibility

FREQUENTLY ASKED QUESTIONS ABOUT TRADE SHOW MODERATION

Which trade shows and industry events do I host?

I moderate trade shows, exhibitions and industry events throughout Germany and internationally – including events such as bauma in Munich, IFA in Berlin, Agritechnica in Hanover, LogiMAT or INVEST in Stuttgart or the Mobile World Congress (MWC) in Barcelona.

Thanks to my background in management consulting and business development, I quickly familiarize myself with new industries and complex topics – from automotive and engineering to AI, robotics, pharmaceuticals and healthcare.

My goal is always to communicate content clearly, professionally and in a way that truly connects with the audience.

What does professional trade fair moderation involve?

Ideally, I work closely with you to develop a tailored trade fair moderation and hosting concept that matches your goals, brand, and target audience. Whether it’s product presentations, expert interviews, interactive stage formats, panel talks, or social media content — together we create a trade fair appearance that attracts attention, engages visitors, and leaves a lasting impression.

I also have experience moderating international press conferences, investor events, livestreams, and hybrid trade fair formats for global audiences. As a bilingual trade fair moderator and host, I guide your audience confidently in both German and English.

How much does a trade show moderator cost?

The investment depends on the scope of the project — including the number of event days, preparation time, format, and language requirements (German, English, or bilingual moderation).

My fee for trade fair moderation and hosting is typically in the lower four-figure range per day. I would be happy to provide you with an individual, non-binding quote tailored to your event and goals.

WHY CLIENTS CHOOSE ME AS THEIR TRADE SHOW MODERATOR

„Franziska is a professional host with both professional skills and intelligence.

Her bilingual ability makes her an ideal fit for us IFA product launch event in Berlin. In scenarios requiring audience engagement and energizing the atmosphere, she also performs exceptionally well.

With a strong sense of responsibility, she maintains smooth communication proactively and often proposes better solutions.

It has been a great pleasure to collaborate with her, and we look forward to more opportunities to invite her as the host for our future events.“

(Xinxin LI – Brand Events Specialist @Aiper)

„Franziska presented CNH during our international Tech Days at the Agritechnica in Hanover She provided outstanding support. She guided us through all the interviews and panel discussions with clarity, energy, and professionalism, creating a A thrilling experience for our international investors as well as the Media audience.

At the New Holland stand, she also made a significant contribution to our product launches and live presentations. With her natural presence she Attention on itself and gave each session a dynamic yet inviting atmosphere.

Thank you so much, Franziska, for your fantastic support at the trade fair — we look forward to working with you again!“

(Marie Mouton, Brand Communications Global @CNH Group / New Holland)

„"Dear Franziska, I would like to thank you very much: the collaboration for the LogiMAT trade fair Stuttgart It was fruitful from beginning to end.

Thank you for your energy, your commitment, your professional approach and yours humorous and warm manner, which I believe can also (or especially?) be very useful in B2B topics.

You made a huge impression on our whole team. It felt like you were the center of attention for those two days (and before). a true Swisslogger!

It's great that you also have other things besides the lounge. Social media mischief "You did with us!" 🙂

(Matthias Woort, Senior Marketing Manager EMEA, Swisslog GmbH)

„We had the pleasure of being on the I with Franziska ZimmermannNVEST trade fair 2026 in Stuttgart to collaborate – she moderated our AXINO Mining Stage and did a great job!

From the very beginning, the collaboration was professional, structured, and very pleasant. Franziska was well prepared, quickly familiarized himself with our topics and always maintained a positive and confident demeanor preserved.
On stage, she guided the audience through the program with great sensitivity. She also expertly handled minor technical challenges behind the scenes, making them barely noticeable to the audience.

Thank you very much for the Great collaboration – would do it again anytime!“

(Jan Willhöft, Partner @Axino Capital)